WHO WE ARE

About Kate Viana

Founder & Principal, Nontoxic Nonprofits

Helping Nonprofits Build Stronger, Healthier Cultures

Nonprofits exist to serve communities, but what happens when the internal culture of a nonprofit is struggling? Miscommunication, leadership misalignment, and workplace tension can derail even the most mission-driven organization.

I know this because I’ve lived it – across dozens of missions.

For nearly 15 years, I’ve worked in nonprofit communications, leadership and governance. I’ve seen brilliant, passionate teams struggle – not because they lacked commitment to the mission, but because internal communication was broken, expectations were unclear, and leadership wasn’t aligned

That’s why I started Nontoxic Nonprofits. My mission is simple: to help nonprofits eliminate the communication breakdowns and cultural barriers that keep them from thriving. 

My Approach

✔️ Observation First, Strategy Second

Nonprofits often misdiagnose their own challenges. That’s why I don’t jump straight into solutions – instead, I observe your organization’s culture for 2-4 weeks before developing a strategy that actually works. 

✔️ Practical, Actionable Solutions

I don’t believe in vague advice. I work with leadership, staff, and teams to develop clear, structured communication strategies that reduce friction, boost morale, and drive mission success. 

✔️ A Mission-First Mindset

A thriving nonprofit culture doesn’t mean ignoring hard truths – it means building trust, setting clear expectations, and ensuring that every staff member feels valued and heard. When communication is strong, the mission can thrive. 

 

Nice to meet you! I am...

KATE VIANA

Founder and Principal, Nontoxic Nonprofits

📍Based in Atlanta, serving nonprofits nationwide.

🎓 A Certified Nonprofit Consultant with a Master’s in Global Communication

📈 Experienced in nonprofit leadership, communications, governance, and staff engagement

💡Passionate about helping nonprofits retain top talent and build workplace cultures that last

If you’re struggling with internal communication, leadership misalignment, or cultural challenges, I’d love to help. Let’s build a stronger, healthier nonprofit- together. 

SABITA

Online Business Manager, Nontoxic Nonprofits

As Nontoxic Nonprofit’s Online Business Manager, Sabita drives seamless operations, community engagement, and digital strategy execution. With expertise in marketing, analytics, and project management, she optimizes processes to help our team maximize impact. Passionate about efficiency and mission-driven work, Sabita plays a key role in advancing our vision. 

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